Using Score Tiers to Display Dynamic Content

Overview

A powerful way to customize your ScoreApp quiz or assessment is to tailor the results a user sees based on their score tiers. Essentially, score tiers are thresholds (e.g., Low, Medium, High) that map a participant’s overall or category-level percentage to different outcomes.

When paired with Dynamic Content, you can show or hide specific text, images, or videos depending on how high or low someone scores. i.e

• “You scored High in our readiness scale!” → This may mean they’re advanced and need minimal support.
• “Your score fell into the Moderate range.” → Offer middle-tier resources or a mix of beginner and advanced tips.
• “It looks like you scored Low in this area.” → Suggest an introductory or foundational approach to improvement.

This article explains:

1. Why score tiers matter.
2. How to configure score tiers in ScoreApp.
3. Enabling Dynamic Content so each user sees the most relevant feedback.
4. Other ways to display dynamic content (e.g., using categories for personality-style quizzes, or using the Audiences feature for advanced segmentation).

1. Why Score Tiers Matter

If you're building a quiz or assessment that delivers a score or multiple scores to the user, often you will want to accompany that scores with content relevant to the score given. To simplify this you need to classify a scores into distinct buckets that reflect the respondent’s current standing. Examples:

• Fitness readiness: 0–40% might need a beginner regimen, 41–70% might need an intermediate plan, 71–100% might be advanced.
• Growth readiness: 0–25% suggests fundamental gaps, 26–50% moderate gaps, 51–75% strong progress, 76–100% near-expert status.

Score tiers enable you to communicate these distinctions to the quiz-taker with clarity and impact, ensuring each participant feels they’ve received personalized feedback, resources, or calls to action that match their level without the need for you to write hundreds of combinations of result pages.

2. Setting Up Score Tiers

2.1 How Score Tiers Work

After a user finishes your quiz:

1. ScoreApp sums the points they earned across all relevant questions and categories.
2. Divides by the total points possible (across those questions and categories).
3. Converts that fraction to a percentage (0–100%).
4. Determines which score tier (e.g., Low/Medium/High) that percentage falls into.

Read more about scoring here

2.2 Navigating Score Tier Settings

1. In your ScoreApp dashboard, select the Scorecard you want to configure.
2. Click Build in the left toolbar.
3. Go to Settings → Score Tiers.

2.3 Editing Your Tiers

• By default, ScoreApp provides three tiers: Low, Medium, High (0-39%, 40-79%, 80-100%) You will notice we have weighted these slightly more heavily towards medium and low tiers. The reason for this is your users are more likely to be motivated to take action if they receive a medium or low outcome. These score tiers are completely configurable to your requirements.
• You can rename the tiers, change their colors, and edit each tier’s percentage range.

2.4 Adding Additional Tiers

If you need more tiers (e.g., Very Low, Low, Medium, High) just click Add Tier and you'll notice a new tier with the label "new" gets added somewhere in the middle so it's likely you'll need to rename and score several of the tiers to make things work.

3. Enabling & Configuring Dynamic Content

3.1 What is Dynamic Content?

Dynamic Content lets you show or hide specific result-page or PDF sections based on each user’s score tier. That means you can say things like:

• “High Tier Content” → Advanced tips, “next-level” resources, or a call to book a premium service.
• “Medium Tier Content” → You might offer intermediate tips, quick wins, or an upsell to a group coaching program.
• “Low Tier Content” → Provide foundational explanations, starter guides, or an immediate call to book a free consultation.

3.2 Turning on Dynamic Content

1. Go to your Results Page (under Build → Results Pages).
2. Either create a new section or select an existing one.
3. Find the Enable Dynamic Content toggle.
4. Toggle Dynamic Content ON.

ScoreApp will copy any existing text from the non dynamic sections into each tier’s editor, so you can then customize that text separately for Low, Medium, or High. There is also a copy button that when clicked will copy the content from the currently visible tier to all the other tiers.

3.3 Customizing Text & Media Per Tier

With Dynamic Content on, you’ll see a tier dropdown at the top of the content editor (e.g., Low, Medium, High). Click on each to:

• Enter text explaining what their score means.
• Embed different videos (like YouTube iframes) or images for each tier.
• Adjust formatting, calls-to-action, or colors as needed.

It’s common to embed a different “You scored Low, start here!” video for Low, a “You’re in the Medium range, great job, here’s your next step…” video for Medium, and so forth.

4. Testing Without Consuming Responses

To avoid using up your allocated responses ensure your Scorecard is in draft mode:

1. Go to Build → Settings → General.
2. Toggle Draft Mode on.
3. Test your quiz using its draft URL.

Once you’re satisfied with the result display you can publish your Scorecard to set it live and start accepting real responses.

5. Best Practices & Common Pitfalls

1. Use Simple Tiers: Usually 2–5 tiers is enough. Avoid creating confusion for quiz-takers with too many ranges or labels.
2. Check Your Question Scoring: If everyone ends up in Low or High, consider rebalancing points so that typical answers yield a mid-range.
3. Offer Actionable Next Steps: Once you’ve segmented by tier, make sure each tier has a clear call to action. You don’t want your high scorers or low scorers leaving with no direction.
4. Use Draft Mode: Thoroughly test multiple scenarios (lowest possible score, moderate answers, highest possible score) to ensure your dynamic text is displayed correctly.

6. Other Ways to Display Dynamic Content

Score tiers are one of the main ways to show different results, but there are other strategies:

6.1 Personality or Category-Focused Quizzes

Instead of dividing final results by score tier, many users design a quiz where each Category represents a distinct outcome. In these category-based quizzes, you might show whichever category the user scored highest in. For example:

•Category A = “Tech-savvy”

•Category B = “People-oriented”

•Category C = “Strategy-driven”

When the user finishes, your results page can display the single highest (or lowest) category. This is ideal for “Which type are you?” or “Which is your biggest gap?” style quizzes. We cover this fully in another article dedicated to category-based quizzes.

6.2 Audiences (Pro Feature)

If you’re on a Pro plan, you have access to Audiences. This feature lets you show or hide entire result-page sections to specific respondents who meet criteria (e.g., certain answers to certain questions). For example:

• If a user answered “Yes” to “Needs 1:1 help” in question #5, you can show them a special 1:1 coaching offer.
• If they scored “Medium Tier” overall and answered “No” to a readiness question, you could show them an alternative resource.

You can combine Score Tiers, Category Scores, and Audiences in more advanced ways to offer highly personalized results.

7. Wrapping Up

Configuring Score Tiers and enabling Dynamic Content in ScoreApp transforms a generic quiz into a personalized, high-value experience. By presenting tailored feedback, resources, and calls to action for each tier, you’ll keep participants engaged and guide them toward the most relevant next steps.

Key Takeaways

1. Set Up Score Tiers in percentage-based ranges like Low/Medium/High or more advanced splits.
2. Enable Dynamic Content so each tier sees unique text, images, or videos.
3. Test Thoroughly in Draft Mode.
4. Consider Alternatives: For a more category-based approach, or to show/hide content for specific user segments, check out category-focused quizzes or the Pro plan’s Audiences feature.